Melissa Agnes Crisis Management - Online Crisis Management Firm
Social Media Crisis Blog by Melissa Agnes
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The victims of the Oklahoma Tornado are in our minds and hearts. Watching Twitter and the online world come together with words of sympathy and ways to send donations to help Oklahoma, has been inspiring and heart-warming. With this recent natural disaster, and many more looming ahead of us around the world, I thought the [...]
It’s not for nothing that Reddit calls itself “the front page of the internet“. Don’t let the dated look fool you. Founded in 2005, Reddit has since grown to be a substantial source of news with a powerful online community that has proven to have quite an impact when used against or for a brand, [...]
With approximately one fourth of my fabulous readers being Australian based, I thought you would find the results of a research titled “Business Adoption of Social Media Outpaces Consumer Demand“, by the research firm Fifth Quadrant, to be of high interest. The following are some stats taken from the study: 70% of Australian organisations now [...]
The following infographic takes a look at social media at its best and worst in times of crisis. It highlights the potential for information dissemination along with how government officials have been using social media in times of crisis and natural disasters, and the success rate at which their missions have been successfully completed. Using Social [...]
Regina police recently had to shut down their Facebook page due to overwhelmingly negative attacks on their page and a loss of control (due to a lack of preparation, prevention and planning on their end). As I read this article on the situation and the events that took place, there were a few things that caught my [...]
“There’s so much risk involved with social media, and I’ve seen so many other companies get slammed on their own channels, that I’ve decided to shut down my Facebook and Twitter pages and be done with it all. Now nothing bad can happen to me or my brand online!” How great would that be (for [...]
Editor’s Note: I’m pleased to be presenting you with a guest post by the very fabulous Karen Freberg. Karen is a professor at the University of Louisville and has written this post to give us a glimpse at what University professors are doing to offer hands-on and practical challenges and lessons, to their students, in the [...]
I hear this often from new and prospective clients: “We’re launching a Facebook page, but we’re going to make it only a one-way communication platform so no worries, we don’t need a crisis and issues plan. We’ve got it covered!” Unfortunately these executives have a mini heart jolt when I kindly explain to them that [...]
I’ve been asked the following question lately: “Why do incidents like the recent Burger King and Jeep Twitter hacks end in such an increase in followers for the brands?” My answer is simple: Because it’s interesting. It’s like asking why people enjoy watching reality TV. It’s amusing, entertaining and dramatic (well, not for me but [...]
The following infographic was sent to me by Fanpage Karma and, although it’s not directly about social media crises or issues, I found it interesting none-the-less. It promotes social media engagement and organic growth which, when it comes to social media issues and crisis management, both have very strong, positive impacts on your brand and [...]