If you’ve stuck with me all week, then you’ve had the opportunity to learn from the smartest brands out there and how they overcame their own social media crises in record time and with even more loyal fans then they had going in. Now that, ladies and gentlemen is a talent! A talent that YOU can acquire and implement into your own social media crisis plan.
Here’s what you may have missed this week – from both melissaagnescrisismanagement.com and some other great blogs:
The Makings of a Great Social Media Crisis Plan, part 1: Boingo
When it comes to social media crisis plans and building their loyal network, Boingo is most definitely a leader. In this post you’ll learn the strategic steps Boingo took to overcome a social media crisis in under 6 hours on an understaffed Saturday afternoon.
The Makings of a Great Social Media Crisis Plan, part 2: The Red Cross
In the second part of this week’s series, we take a look at how the Red Cross managed to, not just overcome a potential social media crisis, but turn it into a a campaign for both brand awareness and donations to their cause.
The Makings of a Great Social Media Crisis Plan, part 3: Fontaine Santé
Fontaine Santé found themselves in a sticky situation that not only risked a social media crisis, but a potential lawsuit and, even worse, a risk to their consumers’ health. Discover the fantastic actions they took that allowed them to come out of this situation with next to no repercussions to their brand.
18 Take-Aways From 3 Great Social Media Crisis Plans: Boingo, the Red Cross and Fontaine Santé
Out of all of the above case studies are 18 take-aways that you can use to strengthen your own social media crisis plan, giving you the opportunity to achieve the same successful results that these three smart brands achieved when faced with their own social media attack. This is one important post you don’t want to miss!
Some other awesome blogs I wrote for this week:
How Not To Let Your Fears Cripple Your Social Media Marketing Opportunities
Guest post for FamousBloggers.net
Some companies have a fear that their employees will speak negatively about their brand on their personal social media networks. Discover why this fear is crippling and how to overcome it.
10 Ways To Win Loyal Fans Through Blogging
Guest post for OddBlogger.com
Loyal fans come in handy when you find yourself faced with a social media crisis. Discover 10 strategic ways to foster your online relationships and turn your blog readers into loyal, raving fans.
Warning Signs That Your Business is Under Attack
Guest post for TheWriteOnProject.wordpress.com
Discover the top three warning signs that your business is under social media attack.
Have you downloaded my Free Special Report yet?
This free special report, The 6 Step Guide to Preparing Your Business For a Social Media Crisis, gives you a clear, step-by-step guide to getting yourself and your team in the right mindset to protect your company from a social media crisis. It’s rich with great content and strategies that will put you at a strategic advantage over your competitors when it comes to a social media attack.
Don’t miss out! Download this free report by clicking here!
What was the most valuable social media crisis lesson you learned this week, and how will you utilize it to empower your brand? Share your thoughts with me below!